A New Perspective On Performance

Made with intention. Designed to be lived in. Loved by our community.

The Brand makes premium performance apparel inspired by the racquet sports; an integration of fitness, and lifestyle. We’re evolving the definition of traditional activewear.

Beige

Our Founder

Brianna Naranjo, founder of THE BRAND ATHLEISURE.

I created this brand to elevate the athletic world—designing functional pieces that support real movement and everyday life. This is athleisure with purpose, built for those who move forward with intention and confidence.

Thank you for being part of the movement.

— Brianna
Premium performance apparel inspired by racquet sports—designed at the intersection of movement and lifestyle.

Our Fabrics

Elevated fabrics, chosen for performance and everyday wear.

A New Perspective On Performance

Made with care and unconditionally loved by our customers.